The ultimate guide to content aggregators (the good, the bad and the ugly)

A common challenge faced by a digital news publisher is to work with content aggregators. Today, I'm going to share two things with you: first, how content aggregators impact digital news publishing, and second, how to manage them. Let's stop for a second to define exactly what is a content aggregator. aggregator is an individual or organization that gathers web content (and / or sometimes applications) from different online sources for reuse or resale. They exist in two types: Those who gather and distribute news for customers. This process is called content syndication. In reality, customers like content aggregators, even though digital news editors do not. The irony is that the entire content aggregator was launched by digital news publishers. Brief History of Content Aggregators The year 2015 was marked by the surge of content aggregators. Because many publishers viewed syndication as a sin, they rejected aggregators and chose Google News, Yahoo News, and AOL. Moreover, none of them wanted to tap into his budget, and so created free news searches for Huffington Post, BuzzFeed, Vine et al. The size of the audience of these aggregation sites was low, grow rapidly. In trying to achieve the common goal of "being everywhere your readers are", many publishers have started to rely completely on these aggregators and, unfortunately, instead of finding a better way to reach their audience, they gave their content free to the aggregators. 19659003] In return, they got a lot of views on the content but not a lot of return on investment. As for revenue generation, a major challenge for digital publishers, the option only is to bet on subscription models and nothing else . Which is certainly not a win-win situation for digital news publishers. The Impact of Content Aggregators on News Consumption It goes without saying that content discovery has changed dramatically over the last decade. also changed drastically. Now, consumers expect seamless streaming and quality content that is shareable, searchable and easily accessible in exchange for their interest. Many consumers now prefer to pay an aggregation site once a month to access various information from multiple sites. publishers. For them, it is more convenient and more profitable to pay only once and consume as much content as possible throughout the month. Consumers were paying whenever they were consuming the publisher's content on an aggregation site, and they certainly are not . Does this mean that…

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If you had an hour with Mark Zuckerberg, what would you ask? Here's what I learned about the state and future of Facebook, data, politics and bad actors

If you had an hour with Mark Zuckerberg, what would you ask? Here's what I learned about the state and future of Facebook, data, politics and bad actors
Mark Zuckerberg

Onstine As a result of Cambridge Analytica, misappropriation of data, #deletefacebook, calls for regulation and the US Congressional attestation, Facebook announced a series of '' initiatives to restrict access to data and protect people on the platform. What is more remarkable, however, is that Mark Zuckerberg also organized a last-minute meeting with media and analysts to explain these efforts and to answer tough questions for an hour. Let's start with the news of the company In order to better protect the information of Facebook users, the company makes the following changes in nine priority areas over the coming months (Source Facebook: Events API : ] Until today, users could authorize an application to obtain information about events that they host or assist, including This allowed users to add Facebook events to the agenda, to the ticket office or to other applications.According to the company, events on Facebook contain information about the presence from other people as well as about the publications on the wall of the event. From today on, applications using the API can no longer access the list of the ###. ###, ###, ### ###, ################################################################# 39, guests or publicat ions on the wall of events. Groups API : Applications currently require administrator permission groups. For secret groups, applications need the permission of an administrator. However, the groups contain information about people and conversations and Facebook wants to make sure everything is protected. To go ahead, any third-party applications using the Groups API will need the approval of Facebook and an administrator to ensure that they benefit at the same time. group. Applications will no longer be able to access the list of members of a group. Facebook also deletes personal information, such as names and profile photos, attached to posts or comments. Page API : Previously, third-party applications could use the API. This allows developers to create tools to help page owners perform common tasks such as scheduling publications and responding to comments or messages. At the same time, applications also have access to more data than necessary. Now, Facebook wants to make sure that the information on the page is only available for applications that provide useful services to our community. Any future access to the Pages API will need to be approved by Facebook. Connecting to Facebook : Two weeks ago, Facebook announced changes to Facebook Login. As of today, Facebook will need to approve…

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