7 sneaky ways to create a lucrative e-commerce business from scratch

Did you know that in 2021, global e-commerce sales will reach nearly $ 5 trillion? And anybody with smart strategies can start an ecommerce business and make a profit. Image Source - Statista and want to make a huge profit? You have a dream and it's a good start. But if the basics of your e-commerce business are not strong enough, they will soon fade away. Establishing an ecommerce business and managing your relationships with your customers is not a walk in the park. Want to discover some sneaky and easy ways to start an ecommerce business now? You have arrived at the right place. This article will discuss the best ways to start a lucrative e-commerce business from scratch. Let's start from the beginning. 1. List niche ideas If you want to start an ecommerce business, you must first decide: what do you want to sell? If you do not have a solid answer to this question, it is useless to go ahead. But how are you going to decide what to sell? To begin, you must have a basic idea of ​​what you want to sell. And based on this idea, you can work slowly upwards. You need to develop a sustainable brand if you want to flourish in today's aggressive e-commerce world. You can start with a lot of ecommerce ideas. But you must make sure your idea is relevant and achievable today. To facilitate the process, you can study already successful businesses in the niche. Also make sure the niche you select is subject to low competition. However, if there is no competition, it means there is no market. So stay away from niches like these. At the same time, you should not choose the niche that has an abundance of competitors or it will be difficult to stand out. Also jump a niche already dominated by the big brands. However, restricting and identifying exactly what you want to sell will help you. If you are very precise, you can avoid the competition of big brands. By limiting your e-commerce ideas, you have a clearer idea of ​​what you need to focus on. However, when choosing your niche, you must keep in mind that a too specific niche can also limit your activity. 2. Study the Competition Once you've chosen your niche, you need to identify the big shots and potential competitors in your niche. This…

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5 brands that have their e-commerce strategies well

Did you know that more than 1.66 billion people around the world bought products and services online in 2017? And the number of digital buyers worldwide is expected to reach 2.14 billion by 2021. This suggests that more people are choosing to buy online, which gives a boost. to the e-commerce market. Some of them choose to buy online for convenience, while others are attracted by the competitive rates offered by many e-commerce companies. It takes a lot of time and effort to develop effective e-commerce strategies that can increase your sales. In this article, we will examine some of the most successful e-commerce strategies and brands that are successfully using them. The Most Successful Ecommerce Strategies You Need to Know People are becoming more open to online shopping, which is a good sign for all ecommerce companies. You can make the most of these strategies by using effective e-commerce marketing strategies. Here are some e-commerce strategies that work well for most businesses: Personalization: Consumers expect brands to consider them as individuals. In fact, 90% of people in the United States said that personalized content was very appealing. So you should use custom marketing strategies such as custom product recommendations and cart abandonment emails Coherence between channels: Consumers are also waiting that your interactions with them are consistent across all online and offline channels. Successful brands use omni-channel strategies to deliver the same customer experience across all channels. Branding on social networks: 60% think to consider social media when they make a decision to buy. The effective use of social media can improve your ROI of electronic marketing. Be sure to interact with your audience on social media, introduce new products and offer discounts. You can also use social media platforms, such as Twitter, to deliver exceptional customer service and build customer loyalty. Mobile Commerce: The increasing use of mobile devices has resulted in the popularity of mobile commerce. During the fourth quarter of 2017, 24% of all e - commerce spending in the United States came from mobile devices. Consumers buy not only with their mobile devices, but also use them to track delivery, compare prices, read reviews, and search for coupon codes. So, with a mobile site or a mobile shopping app, implement mobile-based e-commerce strategies. Marketing influence: Influencers are followed by a large number of people who trust them. They can help you be visible to your…

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How to design your ecommerce site for more conversions

To increase the conversion rates on your ecommerce site, no part of the user's journey can be ignored. From this initial landing page and the validation of your order, every step a user takes on your website must be carefully designed with this final purchase in mind. However, it is easier to build than to build a user path that successfully balances a pleasant shopping experience with a clear path to conversion. To help you design a more engaging and intentional conversion path on your ecommerce site, some best practices. 1. Clear Purchase CTAs Having a clear call to action (CTA) is essential for converting website traffic into sales. This is what turns a visitor into a customer in the shortest possible time. Most CTAs are usually a "Buy" or "Add to Cart" style button that stands out from the rest of the page to attract the visitor's attention and encourage them to click. CTA's wording must be short and sweet. Phrases such as "Buy now", "Add to cart", "Checkout", etc. Simply put, CTA has to align with the visitor's interest; A person on the product page is interested in clicking "Buy Now," while someone on a content page will be interested in "Read More." You can also consider creating a sense of urgency on your e-commerce site. It has been proven that when users feel a sense of urgency when shopping online, the conversation rate can increase by 332%. This can be done simply by changing the way you write your CTAs - for example, changing "Shop Here" to "Shop Now" can make a difference by pushing the visitor to check. Below, you can clearly see how CTAs are different from the background. If the eye is drawn, the cursor is too. 2. One-click simple checkout (for guests) Although adding clear CTAs for visitors to add items to their cart is a good step in conversation rates, there is another step even more important. By adopting a payment process similar to Amazon with a one-click payment process, you can skip the "Add to Cart" step and allow visitors to quickly and efficiently view the product page. Amazon has recently lost its patent for the one-click payment process, so you can implement it on your own website. According to a recent Magento blog, shortening the payment process in one click allowed visitors to place an order. 10% of the time,…

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752,626 Facebook ads analyzed, a case study on the growth of e-commerce, new social media tools and much more!

There is still in the social media marketing industry that it can be difficult to keep abreast of the latest news and information. Constant changes on Facebook and Instagram algorithms for the silent growth of LinkedIn and the launch of IGTV on Instagram, marketers and businesses have their hands full. That's why we created what we call " Minisodes ". social media. The episodes are 10 to 15 minute shows where we cover all the latest news on social media marketing that you need to know as a business. Join more than 16,000 merchant colleagues and business owners every week to keep you up-to-date on the latest news, trends and ideas! This week we cover a large study that analyzed over 750,000 listings on Facebook. an electronic trademark has generated thousands of emails and subscribers, our new favorite social media tools and many more. Let's Enter Live How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS What You'll Learn in This Episode What follows is a slightly modified transcript of the conversation between Hailley Griffis and Brian Peters. Running out of time? No problem! Here are four points to keep in mind: How social media contests can help your brand get the boost you're looking for Top 5 ads from over 750,000 Facebook ads social media tools you can try today in 2018 Essential resources of the episode How an ecommerce company has generated more than 41,000 emails and 10K social media subscribers - Viper Results and Reviews from over 75,000 Facebook Ads - AdEspresso 26 Tools and Apps for Social Media Marketers - Social Media Examiner How to Sell on Instagram [complete podcast transcript] Brian : Hello everyone! I am Brian Peters and here is the science of social media, a podcast of Buffer. Your weekly sandbox for stories, ideas, experimentation and learning on social media. Hailley : Welcome to the episode # 104! I am Hailley Griffis and today we have a packed show. Really excited for this one. Many great articles have been published in the marketing industry this week and we share the most important points of all these articles. Brian : Facebook ads to the favorite email generation social media tools on the market, it's the one you will not want to miss. Let's start the show! Hailley : A marketing strategy that seems to thrive in so many different…

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