Instagram co-founders Step Down, Vertical Video is gaining momentum, Facebook is launching Stories Ads, and more!

Looking to keep up to date with the latest social media news, but you have little time? We have you covered! This week (episode 114), we discuss all this and many other things: The co-founders of Instagram leave their post on Facebook, causing a shock in the sector. We cover what this critical change means for the social giant. Vertical video is gaining momentum and the time has come for companies to engage in this trend. Vertical video is quickly becoming the preferred method of consuming online content. Facebook launches a new powerful advertising format - Stories Ads. Stories are a great way to reach your customers on social media and this ad format is an exciting opportunity for businesses around the world. Facebook will now allow Facebook pages to join groups as a page. This exciting announcement offers businesses a new way to connect to their Facebook community in 2018 and beyond. Join more than 20,000 weekly listeners for the Buffer podcast Latest news on social media marketing, updates, stories, thoughts and recommendations. Let's take a closer look! Kevin Systrom and Mike Krieger, co-founders of Instagram. Photo: Instagram Press Instagram co-founders quit, vertical video is gaining ground, Facebook is launching Stories stories, and more! [complete podcast transcript] What follows is a slightly modified transcript of the conversation between Hailley Griffis and Brian Peters. Part I: The co-founders of Instagram resign their positions on Facebook Part II: Vertical video is gaining popularity and popularity among brands. Part III: Facebook launches the powerful new format of Stories Ads for Pages . Part IV: Facebook will now allow Pages to join Facebook groups Hailley : Hello everyone! I'm Hailley Griffis and here's The Science of Social Media, a Buffer podcast. Your weekly sandbox for stories on social networks, ideas, experiences and learnings. Brian : Welcome to episode 114, I'm calling Brian Peters and this week we are analyzing what is probably the biggest social media outlet. history of the year. The co-founders of Instagram are resigning and we have a glimpse of the future of the social giant. Hailley : We also examine vertical video and its evolution. on social networks (in terms of use and efficiency). Plus, two important Facebook ads, including Stories ads and groups, and more. Brian : As always, welcome to the show. Part I: The co-founders of Instagram leave Facebook Hailley : I guess there's no better…

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13 Easiest ways to increase sales on Instagram right now

Instagram is one of the most widely used social media platforms and therefore constitutes an excellent marketing channel. That's why a quick look at his accounts will reveal a lot of great brands. Its unique photo sharing platform gives brands unique opportunities to gain visibility and dialogue with their customers. It is likely that you are already doing your best to market your business via Instagram. Here are nine of the simplest (and most effective) ways to increase your sales on Instagram and optimize your content. # 1: Only display compelling images Instagram is a visual platform. So, first and foremost, you only need to publish high quality images. Ideally, your images will be creative and engaging and will appropriately emphasize the products you want to promote. Once your clients access your profile, they must be able to recognize your brand immediately. Discover below some of the images published by Taco Bell. As you can see, they are fun and colorful and naturally integrate with their brand image. Make sure every image you post to Instagram matches your overall business strategy. feeling. If your brand is sleek and minimalist, it should be stylish and minimalist on Instagram. Choose an aesthetic and stick to it. This extends to Instagram legends. Do not switch between different times and tone of voice. Stay simple. Consistency is the key. Although original images are always the best, stock images can sometimes help add diversity to your account. There are many royalty free web sites on which you can find pictures of exceptional quality. Better still, Web tools like Canva let you create custom images to promote discounts, giveaways or contests. Remember that visual representation of your brand online can be the first experience of your customers. 19659005] # 2: Invest in Instagram Ads Advertising on Instagram can help you reach a new and targeted audience. It's a worthwhile investment, especially if your brand or business is relatively new. You can schedule your Instagram ads so that you reach the customers most likely to be interested in your products. That's exactly what InflowStyle did with their Instagram ads. The pioneering sportswear brand launched an Instagram advertising campaign targeting women aged 25 to 34 in America. InflowStyle ads included lifestyle photos with light tones and a "Buy Now" button that allowed users to access a product or category page on their site. . Their cost per conversion…

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How to become famous Instagram

How to become a famous Instagram Instagram is no longer limited to connecting with friends - in 2018, it has become an incredibly powerful platform for finding your voice and creating a business. In fact, Instagram's estimated ad revenue is expected to reach $ 6.8 billion in 2018, up from $ 1.8 billion two years ago.Today,Instagram is able to turn homemakers into hat designers. woman working in business wealth management in a world traveler and How to make money and marketing in Instagram. It is therefore not surprising that you want to become a famous Instagram and reach a wide audience with your own personal brand. I'm not an Instagram Influencer (I think an average of 60 "I like" per post is a little inferior to the minimum of most brands for sponsorship opportunities) I so I spoke with real Instagram influencers. During my conversations with these influencers, one thing became clear: the term "famous" makes most people feel uncomfortable. Apparently, "famous" denotes something less substantial than most of these people pursue. As Emma Hoareau (@emmahoareau), a beauty and travel influencer who has nearly 40,000 subscribers, says, "Do not go crazy on Instagram! Create great work and use the app as inspiration ... the competition of numbers. " If you think about it," fame "and" influence "are two radically different measures of success.When fame is measured to a certain number, the influence is measured at something little less quantitative - a deep and authentic connection to your audience Here we have compiled some critical tips from fourteen Instagram influencers - a step closer to sharing your brand with the world and influencing your own audience. become a famous Instagram Make sure your content is authentic and authentic Stay flexible and authentic as your brand changes.] Focus on your audience. Find micro- Refine Your Photography Skills Be Persuasive 1. Make sure your content is authentic and authentic All the influencers in this list have insisted on a proven practice: authentic content. Emily Roberts (@thelipstickfever), a fashion and beauty influencer with more than 57k followers, said, "Focus on quality rather than quantity when it comes to your content. is better to display higher quality images less often than to display something very frequently. " For me become a famous Instagram, that makes sense. content creation. A public prefers to read a high quality Facebook status than a hundred less interesting ones. At…

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A new Facebook guide for creating videos, switching to Instagram Stories and Messenger, and 5 facts on YouTube not to be missed

Want to follow the news of social media, but shortly? We have you covered! This week (episode # 110), we discuss all this and more: According to an interesting article from Digiday, Facebook is changing gear with brand advertisers. After years of trying to sell brands on the news feed Facebook, they change the idea in Instagram, Stories and Messenger. Facebook interviewed some of the top producers of social media videos and compiled their latest tips. and helpful suggestions for moving your business forward with video. YouTube requires a single goal. Best practices for YouTube videos will not necessarily be the same as on Facebook or Twitter. We have some really interesting YouTube statistics on how to improve your brand's performance on YouTube. Join more than 17,500 weekly listeners for the Buffer podcast, The Science of Social Media, where we feature news, updates, stories, ideas and takeaways. Let's dive into the memory A new Facebook guide to create videos, Instagram and Messenger ads and 5 facts on YouTube you can not miss [complete podcast transcript] The following is a slightly modified transcription of the conversation between Hailley Griffis and Brian Peters. Part I: The Move to Instagram Advertising Stories and Messenger Part II: A Brand New Facebook Guide to Creating Video Part III: 5 Interesting Facts on YouTube That You Can not Miss Brian : Hello everyone! I am Brian Peters and here is the science of social media, a podcast of Buffer. Your weekly sandbox for stories, ideas, experimentation and learning on social media. Hailley: Welcome to the episode # 110! I'm Hailley Griffis and this week we have an exciting episode to present to you this week. Tons of interesting things to tell in the world of social media, including a brand new Facebook guide on creating videos, moving to stories and messenger instagram, youtube and so much more! Brian : The style episodes are full of things that have already happened on social media, but this week we are looking to the future and how your brand can stay relevant on social media in the weeks and next month. Hailley: Launch the show! Part I: The passage to stories on Instagram Advertising and engagement on Messenger Brian : Facebook changes gears with brand advertisers. Well, they are after a very interesting article from Digiday. Essentially, after years of trying to sell brands on Facebook's news feed, they're…

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